Buna Holding
01 OVERVIEW
Buna Holding: A Structure Built for Vision
Buna Holding is a strategic holding company that brings together multiple entities, projects, and sectors under a unified vision. Pimula developed a sophisticated corporate identity built around structure, alignment, and trust, translating Buna's role as a strategic connector into a precise and architectural visual language.
02 APPROACH
Designing the Framework Behind the Business
The identity was built around a distinctive logo mark formed by two opposing "B" letterforms facing each other. The mirrored forms represent duality, alignment, and the collaboration of multiple entities working within one unified structure.
Their symmetrical construction creates a strong central shape, symbolizing integration, cohesion, and governance. The architectural geometry further reinforces Buna's role as a strategic connector, drawing inspiration from structural frameworks, modular units, and central hubs.
A sophisticated neutral palette of dark and mid-tone grays gives the identity a strong corporate character, while the Kurdis typeface family provides consistency across both English and Arabic brand applications.
03 SHOWCASE
One Framework, Multiple Possibilities
The final identity establishes a cohesive corporate foundation that can scale across Buna Holding's diverse business ecosystem. From bilingual brand applications and corporate stationery to employee materials, notebooks, name tags, and formal communication assets, every touchpoint reinforces the same sense of structure and confidence.
The result is a timeless identity that reflects Buna Holding's ability to bring different businesses together under one strategic vision—creating clarity within complexity and trust through structure.
Some more of
our work
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